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ASSESSMENT COMPARISON

RECKON VS CLIFTONSTRENGTHS

What CliftonStrengths is built to show, and what it leaves out

CliftonStrengths is genuinely useful for team development and strengths coaching. For founders, the limitation is structural: it was designed by intention to surface what you do well. It will not tell you what derails you.

01 · WHAT CLIFTONSTRENGTHS IS

CLIFTONSTRENGTHS (GALLUP)

CliftonStrengths (formerly StrengthsFinder) is a Gallup product that identifies your top talent themes from a set of 34. The Top 5 report costs $24.99; the full 34 report costs $59.99. The assessment takes roughly 30 minutes. It is the most widely administered strengths-based assessment in the workplace, with hundreds of millions of completions.

02 · WHERE CLIFTONSTRENGTHS FALLS SHORT FOR FOUNDERS

THE GAP

CliftonStrengths shows strengths only, by design. It does not name your derailers, blind spots, or the ways your strengths become liabilities under stress. Independent researchers have called for more validation beyond Gallup's internal evidence base. A founder who only knows their strengths has half the picture.

03 · HEAD-TO-HEAD

CLIFTONSTRENGTHS VS RECKON

CliftonStrengths

Reckon

Price

$24.99 to $59.99

$20

Time

~30 min

about 30 min

What it measures

34 talent themes, ranked from strongest to least strong

8 dimensions: Big Five, Risk Tolerance, Locus of Control, Need for Achievement

Built for founders

No

Yes

Self-serve

Yes

Yes

Names blind spots / derailers

No

Yes

04 · WHY FOUNDERS PICK RECKON

THE FOUNDATION. THE GAP MECHANIC. THE OUTPUT.

The Foundation

Reckon is built on validated instruments: Big Five via NEO-PI-R and BFI-2, risk tolerance via DOSPERT, locus of control via the Rotter I-E Scale, and need for achievement via McClelland-rooted scales. The questions are original, anchored on those scales.

The Gap Mechanic

The first question asks what pulls you toward starting a company. After 70 forced-choice questions, the report compares your stated motivation against the archetype your answers actually point to. If there is a gap, the report names it directly.

Decision-Useful Output

The report tells you which businesses to refuse, which cofounder you need, and what your blind spots are. 70 forced-choice questions. About 30 minutes. $20, self-serve, no consultant.

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05 · HONESTY

A STRAIGHT ANSWER ON VALIDATION

Reckon is built on validated instruments. It has not itself been independently validated. The FAQ explains the difference.

No independent lab has run a test-retest or criterion-validity study on Reckon. The report describes patterns, not predictions. Anyone who tells you their assessment is scientifically validated without citing specific published research is selling you something. See the methodology page for what the eight dimensions are anchored on and why the forced-choice format matters.